Skip to main content

Don’t Panic: Principles of Risk Communication

On Demand

Course Overview 

Course Quality Rating


Course Description

This course is provided by Prepare Iowa and will require a secondary login and/or registration. 

The purpose of this scenario is to use the principles of crisis and risk communication during a response for public health emergency.                                                                                                    

Click the LAUNCH button below to start or be taken to the course. 

Target Audience

This course is designed for health practitioners who need to increase their ability to effectively communicate with the public, media, health care providers and response community during a public health emergency.

Learning Objectives

Having completed this course, the learner will be able to:

  1. Discuss the underlying theories of crisis and risk communication guidelines.
  2. Illustrate principles of developing a message map.
  3. Explain how to utilize a message map.
  4. Describe conducting pre-emergency planning to facilitate crisis and risk communication.
  5. Describe strategies to effectively communicate risk to special populations.
  6. Identify methods to identify and map special population groups.

Council of Linkages Core Competencies for Public Health Professionals (COL)/COL Tier(s)

  1. 3A2. (Tier 1): Communicates in writing and orally with linguistic and cultural proficiency
  2. 3A4. (Tier 1): Suggests approaches for disseminating public health data and information
  3. 3A5. (Tier 1): Conveys data and information to professionals and the public using a variety of approaches
  4. 3A7. (Tier 1): Facilitates communication among individuals, groups, and organizations
  5. 4A5. (Tier 1): Addresses the diversity of individuals and populations when implementing policies, programs, and services that affect the health of a community
  6. 5A5. (Tier 1): Collaborates with community partners to improve health in a community 7A14. Uses performance management systems for program and organizational improvement 

Professional/Disciplinary Competencies

Public Health Preparedness Capabilities

Community Preparedness

  • Function 2: Build community partnerships to support health preparedness
  • Function 3: Engage with community organizations to foster public health, medical, and mental/behavioral health social networks

Community Recovery

  • Function 1: Identify and monitor public health, medical, and mental/behavioral health system recovery needs
  • Function 2: Coordinate community public health, medical, and mental/behavioral health system recovery operations 

Emergency Operations Coordination

  • Function 4: Manage and sustain the public health response 

Emergency Public Information and Warning

  • Function 1: Activate the emergency public information system
  • Function 2: Determine the need for a joint public information system
  • Function 3: Establish and participate in information system operations
  • Function 4: Establish avenues for public interaction and information exchange
  • Function 5: Issue public information, alerts, warnings, and notifications 

Information Sharing

  • Function 1: Identify stakeholders to be incorporated into information flow
  • Function 2: Identify and develop rules and data elements for sharing
  • Function 3: Exchange information to determine a common operating picture

Medical Surge

  • Function 1: Assess the nature and scope of the incident
  • Function 2: Support activation of medical surge
  • Function 3: Support jurisdictional medical surge operations
  • Function 4: Support demobilization of medical surge operations 

Public Health Surveillance and Epidemiological Investigation

  • Function 1: Conduct public health surveillance and detection
  • Function 2: Conduct public health and epidemiological investigations
  • Function 3: Recommend, monitor, and analyze mitigation actions
  • Function 4: Improve public health surveillance and epidemiological investigation systems 



Credit /CEU

None available 


1 hr. 


None listed 

Course Publication Date

None listed

Check Out